---
name: social-post
description: Use when creating platform-optimized social posts — Twitter threads, LinkedIn, Instagram, Telegram
arguments:
  - name: topic
    description: What to post about
    required: true
  - name: platform
    description: "Target: twitter, linkedin, instagram, telegram, all"
    required: false
---

# Social Post Workflow

## Step 1: Core Message
- Identify the ONE key message / takeaway
- Who is the audience?
- What action should they take? (click, share, reply, sign up)

## Step 2: Platform Adaptation

### Twitter/X Thread
- Hook tweet: provocative statement or question (<280 chars)
- Body: 3-7 tweets, each standalone-valuable
- Last tweet: CTA + link
- Use line breaks for readability
- Numbers and lists perform well

### LinkedIn
- Hook: first 2 lines visible before "see more"
- Professional tone, personal experience angle
- 1300-1700 chars optimal
- End with question to drive engagement
- Relevant hashtags (3-5)

### Instagram Caption
- Hook in first line
- Story format works best
- CTAs: "save this", "share with someone who..."
- 20-30 relevant hashtags (separate from caption)
- Emoji-friendly format

### Telegram
- Direct, informative tone
- Markdown formatting (bold, links)
- Can be longer than other platforms
- Include media if relevant

## Step 3: Output
- Generate post(s) for requested platform(s)
- If "all" — adapt same message to each platform's format
- Include suggested posting time (based on platform best practices)